Norreida I. Reyes. Photo provided.
SARATOGA SPRINGS – Norreida I. Reyes has joined Saratoga Hospital’s Marketing and Communications Department as a Marketing Content Specialist. In this newly created position, she will regularly gather the latest news from the extended hospital community and share it on hospital websites and other venues.
“The story of Saratoga Hospital and the Saratoga Hospital Medical Group has been expanding with new technologies, new programs, and numerous other exciting opportunities to serve the greater Saratoga County region and beyond. We needed a writer who could manage all those moving parts and help us keep the public informed of our latest offerings,” said Peter Hopper, director of marketing and communications. “In Norreida, we have found a writer who not only has that expertise, but also shares the hospital’s values around patient-centric, compassionate, expert care. We are delighted to welcome her aboard.”
Reyes joined the team after two decades in and out of the New York State Legislature as a public-policy analyst, communications consultant and lobbyist. Recently, she spent two years as a reporter and newsroom manager for Saratoga TODAY newspaper. She brings professional expertise in public relations, communications, program analysis, and newswriting.
“I came to know Saratoga Hospital through the stories I wrote in the newspaper,” said Reyes. “Without fail, every physician, nurse, employee and administrator I interviewed demonstrated a high level of commitment to quality, compassionate care and a genuine joy to be a member of the hospital community. I feel truly privileged to be invited to make Saratoga Hospital my career home, to work with such great people, and to continue telling its many amazing stories.”
Reyes earned her Bachelor of Arts with honors from the University at Albany with a double major in Psychology and Religious Studies (concentration in community and world cultures). Much of her legislative and volunteer work has centered on at-risk children and other vulnerable populations.
Reyes is a volunteer Advisory Board Member for the Capital Region Office of the National Center for Missing and Exploited Children. She resides in Saratoga Springs and has two daughters, one a medical scribe at the Ross Eye Institute in Buffalo and the other an animation student at Lesley University in Boston.
Saratoga Hospital’s Marketing and Communications Department is located at 211 Church Street in Saratoga Springs.
For more information, please visit www.saratogahospital.org.