Danielle Thompson (left) and Kiera Lacy. Photos provided.
SARATOGA SPRINGS – The Patient Experience Project (PEP), a full-service, patient-centric marketing and communications agency, has announced the hiring of Kiera Lacy as an account supervisor and Danielle Thompson as insight specialist.
Before joining PEP, Lacy was a senior account executive at Media Logic in Albany, where she managed marketing campaigns for various clients, including health insurance plans. Previously, she worked in account executive roles at Palio and Ignite, a pharmaceutical marketing agency; and Saatchi and Saatchi, a global communications company.
Lacy earned a bachelor’s degree in marketing from Manhattan College in New York City.
Thompson has joined the agency as a specialist responsible for gathering insights from patients, caregivers and healthcare providers about living with certain diseases and conditions. These insights inform the development of various educational and support programs and resources. Thompson assists the strategy team at PEP as well as the staff at PEPpartners, the agency’s patient-relationship management offering.
Before joining PEP, Thompson worked as an associate at the THREE Group, a market research firm in Saratoga Springs. Previously, she was a group marketing representative at Brown and Brown of New York, Inc (formerly Rowlands and Barranca Agency, Inc), an employee-benefits management company in Albany.
Thompson earned a bachelor’s degree in management, with honors, from Siena College in Loudonville.
For more information, visit the website http://the-pep.com/.